The Only Reason

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The only reason I am here is, and it is not because of good fortune and as much as I like to think of skill and knowledge, ultimately it is far simpler. It is because of you.

You.

In fact each of us can say the same thing of our audience and possible clientele. We can talk all we like of expertise, vision for the future and any number of matters but ultimately without the support of an audience we have face the common denominator of not realising our vast potential.

I am here because my audience of readers wishes to hear my insights, as they have for thirty-five years, and for all the discussion of expertise and so forth, there is a greater lesson for all.

Somewhere along the lines of this ever so quick to proclaim itself an advanced age, we often forget ‘the person’ and with every streamlined business equation and quick order entry system what matters most in building long term clients is not streamlining every process but taking the time to and ensure your audience knows you appreciate their support.

It’s that simple and for every presentation, for every cold call into long hours of the night, every handshake and proposal, take the time to ensure your audience knows you appreciate their support.

On that note, I would be remiss to note that here I am, a man that has been counted out more times that one can imagine and deep into a ninety hour business week, because of you. Through the years, whether you go back to my typed newsletter of the 1980’s or just new to my work, I truly appreciate your support.

We have only just begun.

JKD. 

Prepared by John Davies

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